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 Todt Hill resident lauded for online business creation
 CSI student is a winner in this year's Bank of America Youth Entrepreneur Awards Competition

Staten Island Advance - Tuesday, May 30, 2006

When Kristina Samaritino got her Yorkshire terrier, Lola, as a Christmas gift, she had no idea the gift would lead to starting a business, and to her being named among the city's top young entrepreneurs.

It all started after the 20-year-old Todt Hill resident's online search for Lola's winter clothes.

"I ordered a jacket and shoes, but everything was so expensive," she said.

She then thought, "I could do this -- sell to people searching for pet items online," said Ms. Samaritino, a junior at the College of Staten Island (CSI).

In January, she founded doggychicboutique.com, an online boutique for dog apparel, with help from her CSI adviser and the nonprofit Citizens for New York City.

Ms. Samaritino placed among 20 winners citywide, after entering the 2006 Bank of America Youth Entrepreneur Awards Competition. She was the only finalist from Staten Island.

In addition to winning a $150 cash prize, and $150 for expenses, she got the chance to display her pet products on May 18 at the Bank of America Youth Entrepreneur Awards Exposition, administered by Citizens for New York City at Manhattan Community College.

PETFINDER.COM

Ms. Samaritino, with her boyfriend, Joseph Piscopo, who gave her Lola as a Christmas gift, sold $200 worth of pet items to visitors attending the event. As a condition of the competition, she donated part of her profits to Petfinder.com, a nonprofit organization that helps people adopt homeless pets.

"It all happened so quickly. This is all since January," she said of her online pet supply business.

"At first, I wanted to open the business with a cart at a mall, costing about $2,000 a month, she said. "Then I thought I'd start online first," said Ms. Samaritino.

Adept as a graphic designer, "I knew how to use all the programs, and I designed the entire site myself (www.doggychicboutique.com) -- and it only cost $50."

A psychology major, the CSI junior is now thinking of changing her major to business.

"After graduation, my dream now would be to start up my own pet boutique in the city with maybe a little pet grooming on the side.

"It would be much more enjoyable than going out and doing psychology, even though that would earn more money," she said.

"If I could start my own little shop in Manhattan, I would be so happy."

OTHER WINNERS

The top prize winners of the Bank of America Youth Entrepreneur Awards were:

Grand prize: Ravneet Kaur, 22, provides free screenings for heart disease and cancer, and physician care for South Asian immigrants throughout the five boroughs. Her organization, South Asian Community Health Project, has screened over 3,000 people, diagnosing 515 people with disease before it was too late.

First prize: Queens resident Qing Yun Xie, 16, launched his own Web hosting firm, which serves over 500 clients and manages a technical support team in India that assists while he is in high school.

Second prize: Nathaniel Younger, 21, of Williamsburg, Brooklyn, can "turn a Pinto into a Picasso" with his car customizing business, Beyond Limits.

Third prize: Baruch Shemtov, 18, of Manhattan designs and sells luxury ties to Fifth Avenue boutiques like Takashimaya. He recently launched a line of T-shirts on Rodeo Drive in Beverly Hills.

"Each of these kids is a testament to the power, potential and creativity of youth in today's marketplace," said Peter H. Kostmayer, president of Citizens for New York City. "They are the future of New York City, and from what they have achieved at such a young age -- not only through their business acumen but through their passion for their communities -- I can say without a doubt, New York City's future is very bright."
 


By Carolyn Rushefsky
Reprinted here with permission from the
Click Here to read the Advance online


 

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